Hello.
I’m Ray Gordon.
I’m a commercial director and photographer working across film and still campaigns. I direct motion projects and frequently collaborate within motion productions to capture cinematic still photography that matches the visual language of the film.
I’m a storyteller with more than twenty years behind the camera on big production campaigns, working with agencies and brands to turn their ideas into work that feels authentic, energetic, and alive.
Along the way, I’ve had the privilege of working with some extraordinary people and brands:
Photographed Dr. Dre for Chrysler.
I’ve directed NASCAR Cup champion Joey Lagano for AUTOZONE.
I’ve photographed Mo Farah, the world’s fastest long distance runner for NIKE.
I’ve photographed JEEP’s new Cherokee redesign launch campaign in Spain.
I’ve photographed two-time Baja 1000 champion B.J. Baldwin for TOYO TIRES.
I photographed San Francisco Giants pitcher and two-time Cy Young award winner Tim Lincecum for RED BULL.
I’ve photographed the greatest tennis player ever, Serena Williams for NIKE.
I love working. I love work that is real, visceral, emotive, and exciting.
I dream about shooting. Shooting fast cars, motorcycles, sports, people and wide-open spaces.
(My therapist assures me this is quite normal.)
I oversee productions with rabid diligence.
I obsess over the details to ensure. That we chose the right location. That we are partnering with a wide range of energetic and charismatic people. That we are creating authentic and exciting scenarios. That I, above all, am getting up close with enthusiasm and creating images that make you part of the action and not just an observer of it. That the take is perfect.
I demand and deliver world-class results.
Not because I’m a diva but because I love and care about what I do,
I ask questions and I listen. You won’t find any pretense here. Ever.
I am inclusive in front and behind the camera. Inclusiveness is what the America I love is all about. Promise. Opportunity. Equality.
I am relentless at getting the shot and I do not stop until I get it.
I’m relentless about getting the shot. If that means rigged to a camera car or standing inches from a 1,200-horsepower trophy truck in the Nevada desert, that’s where you’ll find me. (I’ve been there.)
My work becomes more than photos and moving pictures and we we’ll probably share the story of what it took to make it later over a drink.
I am forever curious, honest, brave and have an unleveled appreciation for beauty and excellence. Together with a little humor and social intelligence these are my core values and drive everything that I do, in and out of work.
I’m interested in building creative partnerships and friendships that last a lifetime.
Give me a call. I’d love to meet you and hear what you have on the burner.
Let’s make people sit up and take notice. Let’s make something great together.
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